Katrina Thunem
Co-founder, CEO
10+ years in brand strategy, digital marketing and B2B SaaS sales, in Canada and Norway. Masters in CRM and Marketing.
Facts
Clarvia facts
The plain facts about Clarvia: the company, the people, the product, how we measure and what it costs. Each part links to where it comes from.
The company
Clarvia
- Positioning
- Customers ask AI who to choose. With Clarvia, the answer is you.
- Company
- Clarvia AS
- Org. no.
- 936201520
- Based in
- Manstad, Norway
- Founded
- 2025
- Founded by
- Katrina Thunem and Dzianis Makarevich
- Wikidata
- Q141621731
People
The founders
Dzianis Makarevich
Co-founder, CTO
Data scientist, ML and AI architecture. Built the first Clarvia platform alone, and leads product and engineering today.
Product
What Clarvia does
How it works
- Check your site
Enter your address. You see how often AI names you when customers ask about what you do, and the first thing to fix.
- Approve the fixes
Clarvia rewrites your page text into clear answers to the questions your customers ask. You read every change, and nothing goes live until you approve it.
- Publish and see what moved
Publish the change. Clarvia keeps asking AI the same questions, so you see whether you are named more often afterwards.
The five words we use
- Questions
- The questions your customers ask AI about what you do. Clarvia tracks 20 per site in each language, and asks the ones you have approved.
- Fixes
- One proposed change to one part of one page, with the reason beside it. Nothing goes live until you approve it.
- Named
- An answer names you when it writes your business name or your domain.
- Pages
- The pages Clarvia reads on your site, each with an AI readiness score from 0 to 100 and the fixes waiting on it.
- Competitors
- The other businesses AI names in its answers. The ones you confirm are counted as your competitors.
Measurement
How we measure
- We ask Perplexity, Gemini, ChatGPT and Claude.
- Each question is asked in your language, the way a new customer would ask it.
- We count the answers they build from what they find on the web, because those are the answers your website can change.
- You see which answers name your business, and what each one said.
- You see which other businesses the answers name, and you choose the ones we follow as your competitors.
- When an engine could not answer, the question shows as not checked, never as not named.
- Your headline is how many of your questions named you, out of the questions asked.
- Each page gets an AI readiness score from 0 to 100, and the same page always gets the same score. A part we could not measure is shown as not measured, never as zero.
- How often the questions are asked again depends on the plan. See every plan and what it includes
Plans
Plans and prices
- SoloUSD 99 per monthOne site, one person looking after it.
- TeamUSD 249 per monthA marketing team with several sites to keep up.
- AgencyUSD 699 per monthClient sites in one place, reported under your own brand.
- Enterprise · By contract
Sources