| Core workflow | Tracks customer questions across Perplexity, Gemini and ChatGPT, then publishes approved page fixes and verifies them on a timeline. | AI answer tracking with content drafting and publishing workflows. | AI Visibility Toolkit inside a wider SEO and marketing suite. | Brand Radar inside a wider SEO research suite. | Question and mention monitoring across AI assistants. | Team service covering research, recommendations and implementation. |
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| Publishing path | Publishes through connected site builders after explicit approval. | Public product material describes drafting and publishing flows. | Platform task and content workflows connect to external publishing tools. | Mainly research and reporting workflows, with publishing handled in connected tools. | Often reporting-focused and paired with external publishing tools. | Publishes in the client's CMS or delivers implementation tasks. |
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| Evidence output | Before-and-after timeline with dated publish markers and verification checks. | Campaign and answer visibility reporting. | Dashboard and report views for search and AI visibility. | Dashboard and report views for search and brand visibility. | Trend charts, alerting and visibility reporting. | Periodic reports and review meetings. |
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| Commercial model | Per-workspace software subscription. | Software platform subscription. | Software platform subscription. | Software platform subscription. | Software subscription, depending on vendor. | Service retainer or project-based agreement. |
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